Not that many student recruiters have been solely reliant on in person meetings and carrier pigeons, but after the past two years shifting so much of how we go about the way we work, travel and live, it’s a fair assumption that the way forward won’t look like the way we were before.
So, what does the new normal look like?
International Steps Ahead
The international student recruitment market was perhaps the best initiated into the world of hybrid student recruitment. Virtual open days, online interviews and events have long been utilised as a cost-effective way of engaging with students overseas to compliment in person events from both the institutions.
Balancing Students’ Interactions
Whilst many students are back at visiting campuses in person, there are still lots of Covid cases meaning isolations and some students may be more hesitant of large groups. The key here is enabling people to feel included no matter what event they can make.
First time in forever
For many of your target audience, missing out on university talks, visits or opportunities to explore their further/higher education choices has changed the way they expect things to happen. Your prospects may expect online events, smaller groups or personalised conversations.
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